DAA News

NEWS RELEASES

NEW YORK, NY – December 18, 2019 – The Digital Advertising Alliance (DAA) today officially launched the onboarding process for companies across the digital advertising supply chain to use its California...

Web and App-Based Tools Will Provide CCPA Opt-Out Mechanisms Giving Users Cross-Industry Control Over Sale of Personal Information

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DAA IN THE NEWS

"IAB'S ROTHENBERG: WHY MATRIX OF 'COLLABS' NEED TO EMPOWER DIGITAL MARKETING"
WARC, February 18, 2020 Read the article
"WHAT DID YOU DO ON DATA PRIVACY DAY? DO TELL US."
Target Marketing, February 5, 2020 Read the article
"8 WAYS TO STOP YOUR PHONE FROM TRACKING YOU"
Kim Komando, January 13, 2020 Read the article
"CCPA RULES AREN'T FINAL YET, BUT THE PENALTIES ARE STILL GOING TO HAPPEN"
Target Marketing, January 6, 2020 Read the article
"DAA READIES CALIFORNIA OPT-OUT TOOLS"
MediaPost, December 18, 2019 Read the article

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