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Summit Snapshot: Congresswoman Debbie Lesko Offers Vigorous Defense of SMBs as Privacy Laws are Considered

May 23, 2022

By Lou Mastria

Big Idea: Online advertising is invaluable to SMBs, communities, consumers and the nation – underscored by COVID pandemic, Rep. Lesko (R-AZ) said. A potential federal privacy law ought to reflect this reality.

The first face-to-face Digital Advertising Alliance (DAA) Summit in three years – DAA Summit 22 “All Together Now” -- featured a gathering of nearly 90 in-person participants.  We gathered to hear two days of marketplace ideas, ethics and regulatory compliance information, and – vitally – what the prospects are for a federal privacy law to counteract the emerging patchwork of state laws that, if left unchecked by Congress, could hurt businesses and confuse

Summit Snapshot: Rep. Diaz Barragán (D-CA) Addresses Responsible Data Use and a Potential National Privacy Law

July 6, 2020

By Lou Mastria

Big Idea: The transparency and safeguards that consumers demand and expect in a national data privacy law are foundational to the DAA Principles and the Privacy for America framework were echoed in a speech by Rep. Diaz Barragán at DAA Virtual Summit 20.

The Digital Advertising Alliance (DAA) may have taken our annual Summit program “virtual” – having to relocate online from our original intended venue in Southern California, because of COVID-19 -- but that didn’t stop an influential member of California’s Congressional delegation from addressing our Summit audience on consumer data concerns and the need for a new federal privacy law.

Summit Snapshot 19:DC: Rep. Cathy McMorris Rodgers (R-WA) Announces Push for Federal Data Privacy Law at DAA Summit with a Single National Standard

June 7, 2019

By Lou Mastria

Big Idea: Rep. McMorris Rodgers: “We must lead the world in establishing a regulatory framework that balances data privacy with the ability for our startups and small businesses to continue to innovate.”

We had a record turnout for our Summit 19:DC across Hill Day, the Digital Advertising Accountability Workshop and the Summit itself.  It was our seventh annual Summit, as we returned to the city of first such meetup, Washington, DC.

DAA Participates in Privacy for America Coalition as Digital Advertising Community Proposes New Privacy Standard for Consumers

April 10, 2019

By Lou Mastria

Big Idea: A strong federal privacy law is needed to help make personal data less vulnerable to breach or misuse and to set forth clear, enforceable and nationwide consumer privacy protections for the first time.

This week, the Digital Advertising Alliance (DAA) helped launch Privacy for America (P4A), a new coalition with representatives from virtually every sector of advertising, and the entirety of business sectors represented among advertising users.

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