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Laws and Regulations

Summit Snapshot: Small Business Perspectives on Digital Advertising, Privacy Regulations, and Community Impact

October 29, 2024

By Lou Mastria

Big idea: Small businesses and startups discover customers and connect with consumers by using digital advertising techniques and data to gain necessary visibility.

Lartease Tiffith, executive vice president, public policy, Interactive Advertising Bureau (left) moderates a DAA Summit 24 workshop alongside three entrepreneur panelists.

The DAA Political Ad Icon: Help Every Digital and Mobile Political Ad for Statewide and Federal Office Provide Real-Time Disclosures for Voter Transparency

September 14, 2022

By Lou Mastria

Big Idea: The same fervor and framework that helped us deliver real-time, on-demand privacy notices for online interest-based advertising trillions of times can do the same for digital political ads – to deliver campaign disclosures to voters effectively

Amid this 2022 Election – with primaries among states having just completed – the Digital Advertising Alliance has undertaken program enhancements in our Political Ads Program, which I’d like to share with you here.

Summit Snapshot: Peter Frey Lavallee of the Washington PDC Discusses the Intersection of Digital Ads and Politics -- Underscoring the Ever-Present Need for Transparency

June 23, 2020

By Lou Mastria

Big Idea: Political Ads transparency in the digital sphere requires new tools and approaches – Washington State discusses the DAA Political Ads program and the need for a harmonized approach.

With the 2020 election upon us, online media is awash with digital political advertisements.

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