During the Digital Advertising Alliance’s 2021 Virtual Summit, we assembled an innovation panel dedicated to exploring how privacy and trust can be conveyed in such data-driven advertising experiences.
We had a record turnout for our Summit 19:DC across Hill Day, the Digital Advertising Accountability Workshop and the Summit itself. It was our seventh annual Summit, as we returned to the city of first such meetup, Washington, DC.
In digital advertising, good data helps drive good decisions. As Congress begins to consider the shape of privacy legislation, we thought it might be useful for the Digital Advertising Alliance (DAA) to gather some additional data by asking consumers to share their policy priorities (and potential pitfalls) for any federal privacy legislation that may affect responsible data collection and interest-based advertising (IBA).
While we may be a startup in spirit, we’ve achieved mature reach as our program has helped advertising organizations adapt to new technologies, evolving policy concerns, and ever-higher expectations of consumers.
We’re proud of those accomplishments, which were made possible by the support of our founding associations and the participation of so many hundreds of companies and thousands of brands.
Innovation at DAA Summit 2017…
The age of connected and autonomous vehicles has arrived, raising questions about the future of the auto industry, public safety, and the very nature of transportation. But as cars become smarter, companies and regulators alike are thinking about more than just their driving performance -- the focus also rests on the data such vehicles can collect.
