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DAA Privacy Icon Award

Digital Advertising Alliance Presents 2026 'DAA Privacy Icon' Award to AAF's Clark Rector

Rector Honored for Nearly Four Decades of Leadership in Advertising Self-Regulation, Consumer Privacy, and Industry Advocacy

SAN DIEGO, CA – April 16, 2026 -- The Digital Advertising Alliance (DAA) today named Clark Rector, Executive Vice President of Government Affairs at the American Advertising Federation (AAF), as the recipient of the fifth annual "DAA Privacy Icon" award.

Digital Advertising Alliance Presents ‘Privacy Icon’ Award to Rudy Brioché and Federation for Internet Alerts for Policy Leadership and Life-Saving Innovation

NEW YORK, NY – June 5, 2025 – The Digital Advertising Alliance (DAA) today announced Rudy Brioché, vice president for global public policy and policy counsel at Comcast, and the Federation for Internet Alerts (FIA) as the 2025 recipients of the DAA’s “Privacy Icon” award, honoring their outstanding contributions to responsible data-driven advertising and innovation.'

Digital Advertising Alliance Recognizes Genie Barton and Lee Peeler as 'DAA Privacy Icons' for Leadership in Advertising Self-Reg and Accountability

The Digital Advertising Alliance (DAA) today (June 13, 2024) named Genie Barton and Lee Peeler with the 2024 "DAA Privacy Icon" award in recognition of their leadership in privacy self-regulation and accountability. While serving at the Council of Better Business Bureaus (now BBB National Programs), Barton and Peeler created and ran the Digital Advertising Accountability Program, which continues to serve as an independent enforcement program for self-regulation of the digital advertising industry.

Digital Advertising Alliance Honors Dan Jaffe and Carla Michelotti with Second Annual 'DAA Privacy Icon' Awards

Jaffe and Michelotti Recognized for Career-Long Leadership in Promoting Advertising Self-Regulation & Consumer Privacy

New York, NY – June 14, 2023 – The Digital Advertising Alliance (DAA) today announced former ANA Government Relations EVP Dan Jaffe and former Chief Legal, Government & Corporate Affairs Officer of Leo Burnett Worldwide Carla Michelotti will be the recipients of the second annual “DAA Privacy Icon” awards. The awards honor Jaffe and Michelotti for their career-long leadership in helping the advertising industry build effective self-regulatory programs and create robust standards for responsible data use.

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