Press Room | DAA In the News

2017 HEADLINES

"A BETTER CONSUMER EXPERIENCE THROUGH FLEXIBLE, EFFECTIVE ADVERTISING SELF-REGULATION"
LiveRamp Blog, March 2, 2017 Read the article.

 

"CROSS-DEVICE TRACKING AND CONSUMER PROTECTION: IS THERE MORE TO THE STORY?"
AdExchanger, February 27, 2017 Read the article.

 

"ON DATA PATROL: HOW DIGITAL AD WATCHDOGS DO THEIR INCREASINGLY COMPLEX JOB"
Advertising Age, February 16, 2017 Read the article.
 

"NEW FTC CHAIR HAS WARNED AGAINST STRICTER PRIVACY RULES"
Advertising Age, January 27, 2017 Read the article.
 

"CROSS-DEVICE TRACKING: AN FTC STAFF REPORT"
The National Law Review, January 27, 2017 Read the article.
 

"DAA'S CROSS-DEVICE GUIDANCE ENFORCEMENT BEGINS FEBRUARY 1"
IAPP Daily Dashboard, January 26, 2017 Read the article.
 

"ENFORCEMENT OF DAA CROSS-DEVICE GUIDANCE TO BEGIN FEBRUARY 1ST"
DMA Advance Blog, January 11, 2017 Read the article
 
2016 HEADLINES
"AD INDUSTRY: FCC SHOULDN'T BREAK A PRIVACY MODEL THAT WORKS"
Media Post, October 25, 2016 Read the article
"ADVERTISERS OFFER BROADBAND PRIVACY ALTERNATIVE"
Broadcasting & Cable, October 20, 2016  Read the article
"DIGITAL ADVERTISING ALLIANCE TO BEGIN ENFORCING CROSS-DEVICE TRACKING CODE IN 2017"
IAPP Daily Dashboard, October 17, 2016 Read the article
"DIGITAL ADVERTISING ALLIANCE TO BEGIN ENFORCING CROSS-DEVICE GUIDELINES NEXT YEAR"
Marketing Dive, October 14, 2016 Read the article
"DAA TO START ENFORCING CROSS-DEVICE PRIVACY RULES IN FEBRUARY"
MediaPost, October 13, 2106 Read the article
"ONE YEAR AFTER THE DIGITAL ADVERTISING ALLIANCE'S MOBILE PRIVACY GUIDANCE"
Mobile Marketer, August 30, 2016 Read the article
"AD GROUPS TELL FCC THAT PRIVACY SELF-REGULATION WORKS, DATA MARKETING CREATES JOBS"
Advertising Age, May 31, 2016 Read the article
"STUDIES CLAIM LITTLE CONSUMER INTEREST IN PAYING FOR AD-FREE DIGITAL CONTENT"
Marketing Charts, May 18, 2016 Read the article
"STUDY: CONSUMERS HATE ADS, BUT LOVE FREE CONTENT"
Response Magazine, May 18, 2016 Read the article
"RESPONDENTS TO NEW POLL SAY THEY PREFER AN AD-SUPPORTED INTERNET MODEL"
CED Magazine, May 13, 2016 Read the article
"AMERICANS SAY FREE, AD-SUPPORTED ONLINE SERVICES WORTH $1,200 A YEAR"
Digital Content Next Blog, May 13, 2016 Read the article
"US PREFERS AD-SUPPORTED ONLINE SERVICES TO PAID"
Advanced Television, May 12, 2016 Read the article
"TUNE STUDY: OVERWHELMING NUMBER OF MOBILE USERS WON'T PAY EVEN $1/YEAR TO AVOID ADS"
Marketing Land, May 12, 2016 Read the article
"SURVEY FINDS 85% OF CONSUMERS PREFER AN AD-SUPPORTED INTERNET"
Consumer Affairs, May 12, 2016 Read the article
"PEOPLE HATE YOUR ADS BUT 85% WOULD RATHER WATCH YOUR ADS THAN PAY FOR CONTENT"
MediaPost, May 12, 2016 Read the article
"AMERICANS BACK AD-SUPPORTED INTERNET"
Warc, May 11, 2016 Read the article
"CONSUMERS VALUE AD-SUPPORTED WEB AT $100 PER MONTH, WOULD USE IT LESS IF THEY HAD TO PAY"
MediaPost, May 11, 2016 Read the article
"PRIVACY WATCHDOG CALLS OUT THREE MOBILE APP DEVELOPERS"
MediaPost, May 4, 2016 Read the article
"AD INDUSTRY LAUNCHES NEW CAMPAIGN PROMOTING ADCHOICES ICON"
MediaPost, March 10, 2016 Read the article
"INDUSTRY BACKED ICON BOOSTING PUBLIC CONFIDENCE IN ONLINE ADVERTISING SECTOR"
The Parliament, March 3, 2016 Read the article
2015 HEADLINES
OUTSIDE VOICES: THE PUBLIC POLICY THREATS TO ADVERTISING IN 2016
The Wall Street Journal, December 31, 2015 Read the article
DIGITAL ADVERTISING ALLIANCE EXTENDS PRIVACY RULES TO CROSS-DEVICE TRACKING
MediaPost, November 16, 2015 Read the article
DAA ISSUES GUIDELINES TO HELP BRANDS UNDERSTAND AD OBLIGATIONS
MediaPost Mobile Marketing Daily, November 16, 2015 Read the article
THE DAA LAUNCHES APPCHOICES EN ESPAÑOL
Adotas, November 10, 2015 Read the article
DAA LAUNCHES 'APPCHOICES EN ESPAÑOL'
International Association of Privacy Professionals | The Daily Dashboard, November 9, 2015 Read the article
OUTBRAIN AND GRAVITY FAILED TO COMPLY WITH PRIVACY RULES, WATCHDOG SAYS
MediaPost, November 4, 2015 Read the article
DAA NEW ADCHOICES GUIDELINES FOR VIDEO ADS
Advanced Television, November 3, 2015 Read the article
DAA ISSUES VIDEO AD GUIDELINES...
International Association of Privacy Professionals | IAPP Daily Dashboard, November 2, 2015 Read the article
DAA UNVEILS GUIDELINES FOR PRIVACY ICONS IN VIDEO ADS
MediaPost, November 2, 2015 Read the article
ALERT: DIGITAL ADVERTISING ALLIANCE BEGINS ENFORCING MOBILE PRIVACY RULES
JD Supra Business Advisor, September 15, 2015 Read the article
CBBB SET TO ENFORCE MOBILE AD SPACE
International Association of Privacy Professionals | The Privacy Advisor, September 2, 2015 Read the article
BIG MOBILE CHANGES COMING SEPTEMBER 1, ARE YOU CONNECTED?
DMA Lately, August 26, 2015 Read the article
MEET THE LEADING PLAYERS IN THE PRIVACY ECOSYSTEM: LOU MASTRIA, DIGITAL ADVERTISING ALLIANCE
TRUSTe Blog, July 22, 2015 Read the article
WIN OVER THE CONSUMER WITH DATA TRANSPARENCY
ClickZ, June 30, 2015 Read the article
DIGITAL ADVERTISING ALLIANCE'S MOBILE PRIVACY ENFORCEMENT STARTS THIS SEPTEMBER
Inside Counsel, May 19, 2015 Read the article
BBB PRIVACY UNIT FAULTS ETSY, THREE OTHER PUBLISHERS
MediaPost, May 14, 2015 Read the article
U.S. DIGITAL ADVERTISING ALLIANCE SETS MOBILE PRIVACY ENFORCEMENT
brandchannel, May 11, 2015 Read the article
DAA SETS OPT-OUT COMPLIANCE DEADLINE FOR SEPTEMBER
International Association of Privacy Professionals Daily Dashboard, May 8, 2015 Read the article
MARKETERS FACE SEPT. 1 DEADLINE ON DAA MOBILE AD GUIDANCE
Mobile Marketer, May 8, 2015 Read the article
DAA SETS MOBILE PRIVACY ENFORCEMENT DATE FOR ADCHOICES
Katy on the Hill, May 7, 2015 Read the article
BIG NEWS FOR MOBILE: ARE YOU CONNECTED?
Direct Marketing Association Advance Blog, May 7, 2015 Read the article
ATTENTION ADVERTISERS: COMPANIES ARE REQURED TO COMPLY WITH NEW MOBILE GUIDANCE STARTING SEPTEMBER
Association of National Advertisers, Regulatory Rumblings Blog, May 7, 2015 Read the article
AD INDUSTRY TO START ENFORCING MOBILE PRIVACY RULES IN SEPTEMBER
MediaPost, May 7, 2015 Read the article
CONSUMERS FIND TARGETED ADS 'CREEPY' BUT USAGE TELLS OTHERWISE
Washington Internet Daily, April 10, 2015 - Registration Required Read the article
STUDY LOOKS AT MARKETER PERCEPTIONS OF MOBILE ADS
WebProNews, March 30, 2015 Read the article
WHY THE IAB THINKS IT'S GOOD THAT MARKETERS ARE CONCERNED ABOUT PRIVACY
Advertising Age, March 24, 2015 Read the article
BEHIND THE SCENES WITH THE NEW DAA APPCHOICES PROGRAM
IAPP The Privacy Advisor, February 27, 2015 Read the article
NEW PRODUCTS PROVIDES CONSUMER CHOICE IN MOBILE APPS AND BROWSERS
Direct Marketing Association Advance Blog, February 25, 2015 Read the article
DIGITAL ADVERTISING ALLIANCE UNVEILS MOBILE PRIVACY OPTIONS
MediaPost MoBlog, February 25, 2015 Read the article
DAA APP, WEB PAGE EASE CONTROL OF MOBILE AD VIEWS
Mobile Marketer, February 25, 2015 Read the article
DIGITAL ADVERTISING ALLIANCE LAUNCHES VALUABLE TOOLS TO PROTECT CONSUMERS' PRIVACY
Association of National Advertisers, Regulatory Rumblings Blog, February 25, 2015 Read the article
DIGITAL ADVERTISING ALLIANCE INTROS APP FOR DATA OPT-OUT
Direct Marketing News, February 25, 2015 Read the article/
DIGITAL ADVERTISING ALLIANCE EXTENDS OPT-OUT PROGRAM TO MOBILE APPS
Advertising Age, February 25, 2015 Read the article
DAA BOOSTS CONSUMER CONTROLS FOR MOBILE ADS
Broadcasting & Cable, February 25, 2015 Read the article
DIGITAL ADVERTISING ALLIANCE LAUNCHES OPT-OUT APP
MediaPost, February 25, 2015 Read the article
COOKIES ARE SO YESTERDAY; CROSS-DEVICE TRACKING IS IN -- SOME TIPS
IAPP The Privacy Advisor, January 27, 2015 Read the article
2014 HEADLINES
BEST BUY, YELP AGREE TO ALERT WEB USERS TO DATA COLLECTION
Law360, October 29, 2014 - Subscription Required Read the article
BBB'S ONLINE PRIVACY WATCHDOG FAULTS 5 WEB PUBLISHERS
MediaPost, October 29, 2014 Read the article
AN OPEN LETTER TO THE TECH INDUSTRY: FOLLOW THE DIGITAL ADVERTISING MODEL
VentureBeat, October 27, 2014 Read the article
SURVEY: 59 PERCENT PREFER AD-BASED APPS TO PAID, FREEMIUM MODELS
Marketing Land, October 26, 2014 Read the article
YES TO AD-SUPPORTED APPS
Warc Blog, October 24, 2014 Read the article
THURSDAY BUZZ: WE'RE OK WITH ADS ON OUR APPS
Associations Now, October 23, 2014 Read the article
FREE APPS WITH RELEVANT ADS CURRY FAVOR WITH AMERICANS: REPORT
Mobile Marketer, October 23, 2014 Read the article
AMERICANS PREFER FREE APPS WITH ADS, POLL FINDS
CMS Wire, October 22, 2014 Read the article
AD INDUSTRY SELF-POLICING KEEPS FTC HAPPY, ASRC CHIEF SAYS
Law 360, October 15, 2014 - Subscription Required Read the article
HOW TO TAKE CONTROL OF YOUR ONLINE ADVERTISING PROFILE
Al Jazeera English, September 22, 2014 Read the article
7 THINGS THAT YOU NEED FOR DELIVERING A PERFECT MOBILE VIDEO AD EXPERIENCE
iMediaConnection, September 15, 2014 Read the article
WHERE YOUR PERSONAL DATA GOES WHEN YOU'RE NOT LOOKING
Computerworld, August 5, 2014 Read the article
DIGITAL ADVERTISING ALLIANCE LAUNCHES INDUSTRY EDUCATION WEBSITE
Mediacaster, July 23, 2014 Read the article
DIGITAL AD ALLIANCE BOSS: WE CAN POLICE OURSELVES
CMS Market Wire, June 30, 2014 Read the article
FED REGULATOR TELLS MARKETERS: BE CAREFUL WITH DATA COLLECTION
CMS Wire, June 27, 2014 Read the article
TRADE GROUP PREVIEWS APPS TO GIVE MOBILE USERS CHOICE ON ADS
PC World, June 26, 2014 Read the article
DIGITAL ADVERTISING ALLIANCE ADDS MOBILE PRIVACY CONTROLS
AdExchanger, June 26, 2014 Read the article
DIGITAL ADVERTISING ALLIANCE UNVEILS MOBILE PRIVACY APP
MediaPost, June 26, 2014 Read the article
TRADE GROUP BRINGS ONLINE AD PRIVACY TOOL TO MOBILE
Ad Age, June 26, 2014 Read the article
AD INDUSTRY URGES WEB STANDARDS GROUP TO ABANDON DO-NOT-TRACK EFFORT
MediaPost, June 19, 2014 Read the article
WILL GEOLOCATION BILL JUST STOP STALKERS, OR STYMIE MOBILE INNOVATION?
IAPP The Privacy Advisor, June 5, 2014 Read the article
US SENATE CONSIDERS BAN ON 'STALKING APPS'
Financial Times, June 4, 2014 - Subscription Required Read the article
FRANKEN: 'STALKING APPS MUST BE SHUT DOWN'
The Hill, June 4, 2014 Read the article
NTIA LEADS PRIVACY BILL OF RIGHTS REVIEW IN LIGHT OF 'BIG DATA' PUSH
Bloomberg BNA, June 4, 2014 Read the article
LIST BROKERS ARE DATA BROKERS, SAYS FTC
Direct Marketing News, May 28, 2014 Read the article
FTC CHAIR EDITH RAMIREZ FIGHTS FOR DATA SECURITY AND PRIVACY RIGHTS
Adweek, May 27, 2014 Read the article
WHY WE NEED BEHAVIORAL ADS FOR DIGITAL DIVERSITY
Advertising Age, May 6, 2014 Read the article
WHITE HOUSE REPORT ON BIG DATA AND PRIVACY LARGELY DUCKS SURVEILLANCE ISSUE
Adweek, May 1, 2014 Read the article
W.H. 'BIG DATA' REVIEW SPOTLIGHTS PRIVACY DEBATE
Politico, May 1, 2014 Read the article
AD INDUSTRY WILL SOON UNVEIL A DO NOT TRACK BROWSER SOLUTION
Adweek, April 29, 2014 Read the article
A PRIVACY CALL-TO-ACTION FOR THE DATA INDUSTRY
Advertising Age, April 8, 2014 Read the article
DAA CREATIVE GUIDELINES AIM FOR CONSISTENT PRIVACY EXPERIENCES ON MOBILE
Mobile Marketer, April 7, 2014 Read the article
DAA ISSUES SPECS FOR ADCHOICES ICON IN MOBILE
MediaPost Mobile Marketing Daily, April 7, 2014 Read the article
THE DIGITAL ADVERTISING ALLIANCE RELEASES NEW GUIDELINES FOR MOBILE ICON USE
Marketing Pilgrim, April 7, 2014 Read the article
HERE'S HOW THAT LITTLE BLUE AD MARKER SHOULD APPEAR IN MOBILE ADS
Adweek, April 7, 2014 Read the article
EVERY DAY SHOULD BE #MOBILEMARKETINGDAY
Direct Marketing Association Advance Blog, March 14, 2014 Read the article
VENABLE ATTORNEY CLAIMS MARKETERS MUST BALANCE PRIVACY CONCERNS WITH CONSUMER NEEDS
Mobile Marketer, March 14, 2014 Read the article
MEET YUANYUAN PAO, BLUEKAI'S 20-SOMETHING DATA CRUNCHER
Advertising Age, March 4, 2014 Read the article
THE POWER OF INFORMATION IN ADVERTISING
Marketing Land, February 24, 2014 Read the article
WORKING TO STOP THOSE ADVERTISING ANNOYANCES - FREE WAYS TO STOP UNWANTED ADS, PHONE CALLS AND MAIL
The New York Times, February 22, 2014 Read the article
IF THE COOKIE CRUMBLES, SO WILL ADVERTISING REVENUES
Direct Marketing News, February 11, 2014 Read the article
TRACKING DATA BOOSTS CPMs ON AD EXCHANGES
MediaPost, February 10, 2014 Read the article
STUDY: INTEREST-BASED ADS ARE THE WORKHORSE OF THE INTERNET
Adweek, February 10, 2014 Read the article
DAA'S LOU MASTRIA SHEDS LIGHT ON UPCOMING MOBILE AD CHOICES TOOL
AdExchanger, January 14, 2014 Read the article
ONLINE BEHAVIORAL VIDEO AND DISPLAY -- TREADING A FINE LINE
ReelSEO, January 7, 2014 Read the article
THREE BIG PRIVACY CHANGES TO PLAN FOR IN 2014
Advertising Age, January 3, 2014 Read the article
2013 HEADLINES
2013: THE YEAR IN REVIEW AND A LOOK AHEAD FOR MOBILE
MediaPost, December 16, 2013 Read the article
FREE FIREFOX ADD-ON GRAPHS THE TRACKERS
CNET, November, 27, 2013 Read the article
INTERNET USERS STRONGLY FAVOR INTEREST-BASED ADVERTISING, VALUE TOOLS TO MAKE CHOICES OVER THEIR INTERNET EXPERIENCE
Association of National Advertisers, Regulation Rumblings, November 5, 2013 Read the article
USERS MORE LIKELY TO CLICK ON ADS WITH ADCHOICES ICON
Adweek, November 5, 2013 Read the article
DIGITAL ADVERTISING ALLIANCE ARGUES ONLINE PRIVACY IS ALL ABOUT CHOICE
ComputerWorld, November 5, 2013 Read the article
THE DEVIL YOU KNOW: STUDY SAYS THAT PEOPLE ARE MORE LIKELY TO CLICK ON ADS IF THEY KNOW WHY THEY'RE SEEING THEM
PandoDaily, November 5, 2013 Read the article
AD TRADE GROUP TOUTS SELF-REGULATORY PRINCIPLES
MediaPost, November 5, 2013 Read the article
STUDY: INTERNET USERS WON'T VISIT FREE SITES IS A FEE IS ADDED
Direct Marketing Association's DMA Advance Blog, November 5, 2013 Read the article
DAA TO CONVENE NEW DO NOT TRACK GROUP
Adweek, October 9, 2013 Read the article
AD GROUPS DEVELOPING STANDARD OPT-OUT TECHNOLOGY
San Francisco Chronicle, October 4, 2013 Read the article
BEYOND THE COOKIE: DIGITAL ADVERTISING AND PRIVACY IN THE CROSS-SCREEN AGE
The Guardian, September 25, 2013 Read the article
DO-NOT-TRACK ON THE ROPES AS AD INDUSTRY DITCHES W3C
Advertising Age, September 17, 2013 Read the article
DIGITAL ADVERTISING ALLIANCE EXITS DO NOT TRACK GROUP
Adweek, September 17, 2013 Read the article
PRIVACY THAT KEEPS PACE WITH TECHNOLOGY AS SELF-REGULATION GOES MOBILE
Mobile Marketer, September 9, 2013 Read the article
USA: DAA MOBILE PRIVACY GUIDANCE SETS DIRECTION FOR ONLINE ADVERTISERS
Data Guidance, August 15, 2013 Read the article
MOZILLA'S DECISION TO BLOCK COOKIES HARMS MORE THAN JUST ADVERTISERS
Adweek, August 8, 2013 Read the article
DON'T LET THE THIRD-PARTY COOKIE CRUMBLE
The Hill, August 6, 2013 Read the article
THE YEAR OF MOBILE PRIVACY
ClickZ, July 31, 2013 Read the article
DO NOT TRACK OPT-OUT OPTION COMING TO MOBILE BROWSERS
CNET, July 24, 2013 Read the article
DIGITAL ADVERTISING ALLIANCE ISSUES MOBILE PRIVACY RULES
MediaPost, July 24, 2013 Read the article
CONSUMERS WILL SOON BE ABLE TO OPT OUT OF TARGETED MOBILE ADS
Adweek, July 24, 2013 Read the article
AD INDUSRY GROUPS INTRO NEW RULES FOR MOBILE DATA COLLECTION
Advertising Age, July 24, 2013 Read the article
DIGITAL ADVERTISING ALLIANCE UNVEILS PROGRAM TO PROVIDE CONSUMER PRIVACY CONTROLS IN MOBILE ENVIRONMENTS
BWW Geek's World, July 24, 2013 Read the article
TURMOIL SURFACES IN THE DO NOT TRACK GROUP - PROCESS DISAGREEMENT MAY DERAIL GOAL OF CONSENSUS
Adweek, July 19, 2013 Read the article
DAA's LOU MASTRIA BLASTS TPWG DECISION
AdExchanger, July 17, 2013 Read the article
W3C REJECTS MARKETERS' PRIVACY PLAN; MARKETERS UNFAZED
Direct Marketing News, July 16, 2013 Read the article
FIREFOX MOVES AHEAD WITH PLANS TO BLOCK THIRD-PARTY COOKIES
FierceCMO, June 23, 2013 Read the article
MOZILLA MOVES AHEAD WITH DO NOT TRACK BROWSER
Adweek, June 19, 2013 Read the article
DIGITAL ADVERTISING ALLIANCE REVEALS ROADMAP
AdExchanger, June 7, 2013 Read the article
ADVERTISING GROUP CLOSE TO MOBILE PRIVACY GUIDELINES
IDG News, June 5, 2013 Read the article
REPUBLICAN FTC MEMBER WARNS AGAINST PRIVACY REGULATION
The Hill, June 5, 2013 Read the article
FTC's OHLHAUSEN FAVORS PRIVACY SELF-REGULATION
Adweek, June 5, 2013 Read the article
FTC's OHLHAUSEN: PRIVACY REGS COULD HARM STARTUPS
MediaPost, June 5, 2013 Read the article
MOZILLA PUTS COOKIE BLOCKING ON HOLD
MediaPost, May 16, 2013 Read the article
AD LOBBYIST RIPS MICROSOFT AND FIREFOX FOR RENEGING ON WHITE HOUSE 'DO NOT TRACK' DEAL
Business Insider, May 7, 2013 Read the article
WHAT EXACTLY DOES 'DO NOT TRACK' MEAN?
Adweek, May 6, 2013 Read the article
ONLINE PRIVACY IS EVOLVING. DOES IT MATTER TO YOU?
Associated Press, April 24, 2013 Read the article
SURVEY: INTERNET USERS LIKE TARGETED ADS, FREE CONTENT
ComputerWorld Tech World, April 19, 2013 Read the article
TRADE GROUP SAYS WEB USERS LIKE TAILORED ADS
MediaPost, April 18, 2013 Read the article
TARGETED INTERNET ADVERTISING IS NOT THE BOGEYMAN - NEARLY 70% LIKE AT LEAST SOME TARGETED INTERNET ADS
Adweek, April 18, 2013 Read the article
HARNESSING THE POWER OF DIGITAL ADVERTISING
Politico, March 11, 2013 Read the article
TAKING INTEREST-BASED ADVERTISING -- AND SELF-REGULATION -- INTO MOBILE ENVIRONMENTS
Chief Marketer Tech Talk, February 20, 2013 Read the article
2012 HEADLINES
Information from 2012 will be added soon.

 
2011 HEADLINES
DAA PREPARES SELF-REGULATORY GUIDELINES FOR MOBILE TARGETING
ClickZ News, June 23, 2011 Read the article
WHAT YOU NEED TO KNOW ABOUT WEB ADS
Reuters Wealth, June 23, 2011 Read the article
MAKING IT HARDER FOR ADS TO TRACK YOU ONLINE
CNN.com, June 21, 2011 Read the article
DIGITAL AD ALLIANCE CREATES PRIVACY RULES FOR ONLINE ADS
MediaPost News, June 10, 2011 Read the article
100 COMPANIES SIGN UP FOR OBA PROGRAMME
Business & Leadership, June 7, 2011 Read the article
9 AD NETOWRKS PARTICIPATE IN SELF-REG PRIVACY PROGRAM
MediaPost News, June 7, 2011 Read the article
MORE ADVERTISERS ADOPT STRICTER CODES AROUND DIGITAL PRIVACY
Ad Age Digital, June 7, 2011 Read the article
BEHAVIORAL ICON APPEARS IN POLITICAL ADS
ClickZ News, June 6, 2011 Read the article
DESPITE DIGITAL PRIVACY UPROAR, CONSUMERS ARE NOT OPTING OUT
Ad Age Digital, May 30, 2011 Read the article
NEW DIRECTOR OF SELF-REGULATORY GROUP PLANS FOR GLOBAL ROLLOUT
ClickZ News, May 10, 2011 Read the article
ADVERTISING INDUSTRY APPOINTS NEW HEAD OF ONLINE PRIVACY
Ad Age Digital, May 10, 2011 Read the article
2010 HEADLINES
AD GROUP UNVEILS PLAN TO IMPROVE WEB PRIVACY
New York Times, October 4, 2010 Read the article
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